Cooking up a Restaurant
An urban restaurant guide for Center City Philadelphia, directed toward aspiring restaurant entrepreneurs.
The guide encourages local commerce despite economic setbacks by simplifying information needed to open a new establishment. The map includes inserts on local competition, demographics, and property values and summaries on Philadelphia’s population in based on gender, age, race, family status, occupational types, and income levels. It unfolds to a four sheet spread, on the right - property values, location trafficking (public transportation, parking garages, pedestrian and driver routes) and competition maps of popular ethnic eateries. To the left is an instruction map on how to use the map inserts and orientation map found in the center.
